Helping O2 to be more customer-centric

In recent years O2 have swept the industry awards board for their network coverage and customer service satisfaction. But they’re constantly working…

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23rd May 2019

Creating customer closeness for a petrochemical specialist

Customer closeness that makes a difference. Driving growth for a specialist manufacturer The challenge We work with a leading global petrochemical specialist, who…

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22nd May 2019

Improving ease of shop and enhancing brand perceptions

Using eye tracking to show a retail client what happens at the fixture The challenge A well-known retailer came to us with…

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22nd May 2019

Canon – Explaining what matters to its customer’s customers

Highlighting the trends impacting customers’ businesses – and sharing a powerful story The challenge Canon wanted to understand the current and future…

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22nd May 2019

Turning consumer trends into consumer strategy

Real-life, real-time engagement with real shoppers The challenge The client, and their own clients at Tesco, wanted to identify emerging preferences among…

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22nd May 2019

Surveying global key accounts to identify growth opportunities

We helped a high-performance materials manufacturer to go from decline to unprecedented growth in a key geography The challenge Our client is…

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22nd May 2019

Improving B2B customer experience for Ahlstrom-Munksjö

Ahlstrom-Munksjö is a high performance materials company with €1bn+ annual t/o . Its materials are used in everyday applications such as coffee…

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22nd May 2019

Using shopper insight to grow retail sales

Sometimes your product may be great, the price may be just right, but customers just aren’t buying. Our recent shopper insight work…

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29th January 2019

RNLI – A market segmentation of paddlers to save lives

Successful communication requires an full understanding of the audience(s). We provided the RNLI with a vivid market segmentation of canoeists and kayakers,…

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28th January 2019

Art Institute of Chicago: A market segmentation

Our work with the Art Institute of Chicago (AIC), one of the US’s leading art museums led to a fundamental and informed…

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25th January 2019