Check out our latest infographic illustrating how UK consumer use the internet. Our quantitative research team surveyed a representative sample of over 600 adults, understanding how long people spend on the internet, what they do while they’re online …and some unexpected consequences.
If you read the retail press, you can’t avoid the assertion that online shopping is forcing brick and mortar retailers to work harder than ever to declare and portray an identity via the shopping experience.
This goes beyond excelling in one of the traditional areas of the retail experience – for example John Lewis with customer service, Poundland with value pricing, and Tesco Extra with depth of range – to ideas that offer a new and unique experience such as the in-store theatre that Sonos is providing in its Covent Garden store ‘homes’. All of this says to me that brick and mortar stores need to be more than just ‘places you buy things from.’
We Breaking Bluers are big on extra-curricular activities. When we aren’t cycling from Glasgow to Battersea, supporting our company charities or … supporting our local pubs … we like nothing more than a natter about the broader issues that affect the work we do. A few months ago, we hit on the idea of ‘home,’ suspecting that what it means is changing, and that brands should show consumers they understand.
Comrades in research! I’ve been consulting my clever, opinionated colleagues. I’ve been ruminating. I’ve even done a little points allocation exercise. The result is the (my) definitive ranking of 10 terms the market research industry loves to death and has consequently over-used to the point of exhaustion! Here it is.
By 2018 all employers must introduce automatic pensions enrolment. In an article originally published in Society Central, Kate Downer shares the experiences of early adopters and found more employees saving for retirement.
The first study to explore comprehensively the experiences of workers who were automatically enrolled in a workplace pension and chose subsequently to opt out. We spoke to 50 workers at the first organisations to implement automatic enrolment, they explained their reasons for opting out and their experience with the process. Click here to view (pdf)
I’ve just re-read the chapter of Nudge called ‘Save more tomorrow,’ in which the authors consider ‘how private and public institutions might nudge people in directions that will make them a bit wealthier and more secure.’ Now, I reckon most of us are up for more wealth and more security. And as luck would have it, our latest report for DWP which looks at peoples’ experiences of automatic enrolment
Someone (it seems likely that it was my yoga teacher, since I’ve tracked what I’m about to say down to Deepak Chopra) told me recently that we have approximately 60,000 thoughts in a day. Hurray! Thoughts! Unfortunately, 95% of them are the same thoughts we had yesterday.
In an amazingly short space of time, the walking thing has just became normal. And especially after the sunny gorgeousness that was yesterday, I found myself looking forward to today’s walk, and sorry that it was all going to be over at the end. But as regular readers will know, today was the Jazz Apocalypse.
So today I walked to work with Maria Callas (recommended by Chrissie – thank you, Chrissie!). Maria and I got along pretty well, especially the part where she sang bits of Tosca to me as I walked along the edge of Wandsworth Common.